Discovery Kids is an American digital cable television channel, owned by Discovery Communications with programming for education of children. Discovery Kids broadcast a Saturday morning E/I programming lineup for children which replaced TNBC called Discovery Kids on NBC, which ran from October 5, 2002 through September 2, 2006, when NBC ended the partnership and created a new E/I block called Qubo.
In 2002, Discovery Kids began airing its first reality television show entitled Endurance. The show is similar in nature to Survivor, whereby teams compete in exotic locales (such as
Discovery Kids airs programming for children with an emphasis on real-life adventures, nature, science and wildlife from all over the world.
On April 30, 2009, it was announced that Discovery Kids will re-brand under a new name in late 2010. In addition, Discovery Communications announced a partnership with Hasbro which will result in the toy maker owning a 50% share in the channel. The company will supply the as yet unnamed channel with original programming. Hasbro is well-known for such brands as G.I. Joe, Transformers, Romper Room and Jem.
Programming blocks
Episodes
Great Apes
Birds of Prey
House Cats
Snakes
Bears
Mummies
Crocodiles
Dolphins
Octopus
Horses
Spiders
Pyramids
Deadly Bugs
Savage Sun
Universe
Mastodons
The Human Body
Elephants
Dogs
Ants
Extreme Weather
Big Cats
Sharks
T-Rex
Whales